{"id":2725,"date":"2022-12-20T16:54:16","date_gmt":"2022-12-20T16:54:16","guid":{"rendered":"https:\/\/www.basgroupglobal.com\/innovation\/"},"modified":"2025-06-16T07:51:02","modified_gmt":"2025-06-16T07:51:02","slug":"inovasyon","status":"publish","type":"page","link":"https:\/\/www.basgroupglobal.com\/tr\/inovasyon\/","title":{"rendered":"\u0130novasyon"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section el_name=&#8221;First Section \/ Work&#8221;][vc_row][vc_column offset=&#8221;vc_col-lg-12&#8243;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_69fc9368c5959 h1.section-title { font-size:65px !important;line-height:75px !important;letter-spacing:-0.05em; }@media (min-width: 1025px) { #ut_header_69fc9368c5959 .lead { width:65%;margin: 0 auto;} }<\/style><header id=\"ut_header_69fc9368c5959\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-2 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h1 data-title=\"\u0130novasyon\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;65&quot;,&quot;font-size-unit&quot;:&quot;px&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;65&quot;},&quot;base-line-height&quot;:&quot;75&quot;,&quot;line-height-unit&quot;:&quot;px&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;75&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.05&quot;}}\" class=\"section-title  \"><span>\u0130novasyon<\/span><\/h1><\/div><div data-delay=\"0\" class=\"lead \"><p>\u0130\u00e7g\u00f6r\u00fc. Esin. Yenilik.<\/p>\n<\/div><\/header><\/div><style type=\"text\/css\">#ut_custom_heading69fc9368ced3f { font-size:14px !important;line-height:28px !important; }#ut_custom_heading69fc9368ced3f { text-align:left; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69fc9368ced3f { text-align:left; } }@media (max-width: 767px) { #ut_custom_heading69fc9368ced3f { text-align:left; } }<\/style><div id=\"ut_custom_heading69fc9368ced3f\" data-responsive-font=\"div\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;14&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;28&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >Harika ambalaj fikirleri t\u00fcketicilerle ba\u015flar. Ya\u015fam tarzlar\u0131 ve tercihleri, kreatif ekibimize ilham veren i\u00e7g\u00f6r\u00fc sa\u011flar. \u0130novasyon, Ba\u015f Group&#8217;un \u00fczerine in\u015fa edildi\u011fi temel ta\u015f\u0131d\u0131r. \u0130novasyona yap\u0131lan bu vurgu, bizi bir\u00e7ok aktif ve bekleyen tasar\u0131m ve s\u00fcrece y\u00f6nlendirdi. Farkl\u0131 d\u00fc\u015f\u00fcnmekten veya farkl\u0131 davranmaktan korkmad\u0131\u011f\u0131m\u0131z i\u00e7in yeni konseptler, s\u00fcre\u00e7ler ve \u00fcr\u00fcnler sunmaya istekliyiz. Amac\u0131m\u0131z, m\u00fc\u015fterilerimize s\u00fcrd\u00fcr\u00fclebilir ambalaj \u00e7\u00f6z\u00fcmleri sunarak toplumumuzun ihtiya\u00e7 duydu\u011fu de\u011fi\u015fen al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131na yan\u0131t vermelerine yard\u0131mc\u0131 olmakt\u0131r.<\/span><\/div>[vc_row_inner css=&#8221;.vc_custom_1675864851131{background-position: 0 0 !important;background-repeat: no-repeat !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243;]<style type=\"text\/css\">#ut_custom_heading69fc9368cee10 { font-size:18px !important;letter-spacing:-0.03em; }#ut_custom_heading69fc9368cee10 { text-align:left; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69fc9368cee10 { text-align:left; } }@media (max-width: 767px) { #ut_custom_heading69fc9368cee10 { text-align:left; } }<\/style><h3 id=\"ut_custom_heading69fc9368cee10\" data-responsive-font=\"h3\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;18&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;base-letter-spacing&quot;:&quot;global&quot;,&quot;letter-spacing&quot;:{&quot;desktop_large&quot;:&quot;-0.03&quot;}}\" class=\"ut-custom-heading-module  \" ><span class=\"\" >\u0130novasyon S\u00fcre\u00e7lerimiz<\/span><\/h3><style type=\"text\/css\">#ut_custom_heading69fc9368ceea5 { font-size:14px !important;line-height:28px !important; }#ut_custom_heading69fc9368ceea5 { text-align:left; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading69fc9368ceea5 { text-align:left; } }@media (max-width: 767px) { #ut_custom_heading69fc9368ceea5 { text-align:left; } }<\/style><div id=\"ut_custom_heading69fc9368ceea5\" data-responsive-font=\"div\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;global&quot;,&quot;font-size&quot;:{&quot;desktop_large&quot;:&quot;14&quot;},&quot;base-line-height&quot;:&quot;global&quot;,&quot;line-height&quot;:{&quot;desktop_large&quot;:&quot;28&quot;},&quot;base-letter-spacing&quot;:&quot;global&quot;}\" class=\"ut-custom-heading-module  \" ><span class=\"\" ><b>Ara\u015ft\u0131rma<\/b><br \/>\nMarka vaadinize de\u011fer katmak i\u00e7in \u00f6nce m\u00fc\u015fterilerimizi anlamam\u0131z gerekiyor. Nerede ya\u015f\u0131yorlar. Nerede ve nas\u0131l al\u0131\u015fveri\u015f yap\u0131yorlar. Bo\u015f zamanlar\u0131n\u0131 nas\u0131l ge\u00e7iriyorlar. Umutlar\u0131 ve \u00f6zlemleri. Ayr\u0131ca \u00fcretim s\u00fcre\u00e7lerinizi inceliyor ve anl\u0131yoruz.<\/p>\n<p><b>Kreatif tasar\u0131m<\/b><br \/>\nKreatif tasar\u0131mc\u0131lar\u0131m\u0131z, t\u00fcketici i\u00e7g\u00f6r\u00fclerinden ilham alan bir \u00e7\u00f6z\u00fcm olu\u015fturmaya ba\u015flar. \u0130ster daha \u00f6nce olmayan bir tutama\u00e7 ekleyelim, ister \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn paketlenme \u015feklini de\u011fi\u015ftirelim, de\u011fi\u015fiklikler t\u00fcketicilerin her temas noktas\u0131nda \u00fcr\u00fcn\u00fcn\u00fczle duygusal olarak nas\u0131l ba\u011f kurdu\u011funu etkileyecektir.<\/p>\n<p><b>Ambalaj \u0130novasyonu<\/b><br \/>\n\u0130novasyon s\u00fcrecimizin sonucu, t\u00fcketicimizin deneyimini iyile\u015ftiren, marka de\u011feri olu\u015fturan ve m\u00fc\u015fteri sadakatini g\u00fc\u00e7lendiren \u00fcst\u00fcn bir ambalaj \u00e7\u00f6z\u00fcm\u00fcd\u00fcr.<\/p>\n<p>*\u00d6ne \u00c7\u0131kan \u0130novasyonlar (bkz: <u>link<\/u>)<\/span><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div  class=\"wpb_content_element   clearfix\"><style type=\"text\/css\">#ut_am_69fc9368cf82c { opacity: 1; }#ut_am_wrap_69fc9368cf82d .ut-image-gallery-item-caption-title h3 { letter-spacing: -0.03em; }#ut_am_wrap_69fc9368cf82d .ut-gallery-slider-caption { font-weight: bold; }#ut_am_wrap_69fc9368cf82d { text-align: left; }@media (min-width: 768px) and (max-width: 1024px) { #ut_am_wrap_69fc9368cf82d { text-align: left !important; } }@media (max-width: 767px) { #ut_am_wrap_69fc9368cf82d { text-align: center !important; } }<\/style><div id=\"ut_am_wrap_69fc9368cf82d\" class=\"ut-image-gallery-image \"><div id=\"ut_reveal_69fc9368cf82e\"  data-appear-top-offset=\"auto\" class=\"ut-animated-image-item ut-image-gallery-item ut-animation-done \"><a class=\"ut-deactivated-link\" href=\"#\"><div class=\"ut-animated-image-zoom\"><img fetchpriority=\"high\" decoding=\"async\" class=\"ut-lazy skip-lazy ut-animated-image \"  id=\"ut_am_69fc9368cf82c\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 384 457'%2F%3E\" data-src=\"https:\/\/www.basgroupglobal.com\/wp-content\/uploads\/2023\/07\/inovasyon.webp\" width=\"384\" height=\"457\" alt=\"\u0130novasyon\"\/><\/div><\/a><\/div><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section el_name=&#8221;First Section \/ Work&#8221;][vc_row][vc_column offset=&#8221;vc_col-lg-12&#8243;][vc_row_inner css=&#8221;.vc_custom_1675864851131{background-position: 0 0 !important;background-repeat: no-repeat !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2725","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/pages\/2725","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/comments?post=2725"}],"version-history":[{"count":1,"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/pages\/2725\/revisions"}],"predecessor-version":[{"id":6846,"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/pages\/2725\/revisions\/6846"}],"wp:attachment":[{"href":"https:\/\/www.basgroupglobal.com\/tr\/wp-json\/wp\/v2\/media?parent=2725"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}